Key Highlights

  • Introduction to Social Influencer Marketing
  • What is Influencer Marketing?
  • How to Use Influencer Marketing
  • Developing your Campaign

Master's in Influencer Marketing
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What You Will Learn

This industry certification will teach users how to develop an influencer marketing strategy, design a campaign, manage and analyze an influencer marketing campaign.
  • Introduction
    Introduction to Influencer Marketing
  • What is Influencer Marketing?
    Chapter Overview
    Definition of Influencer Marketing
    History of Influencer Marketing
    Influencer Marketing Today
  • How to Use Influencer Marketingiv
    Chapter Overview
    How Influencer Marketing is used in the Marketing Funnel
    Understanding the Influencer, Social Channels and Content Types
  • Developing your Campaign
    Chapter Overview
    Steps to Develop your Campaign
  • Getting Your Campaign off the Ground
    Chapter Overview
    Finding Influencers
    Evaluating Influencers
  • Executing Your Campaign
    Chapter Overview
    Approaching Influencers & Building Relationships
    Contracts, Disclosure & Ethics
    Briefing Influencers
  • Measuring your Campaign
    Chapter Overview
    Measuring Success
  • Certification Exam



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Industry Recognized Certification from IIEC®

  • By the end of this program, you will be awarded a Certificate of Completion which will serve as a testament to your knowledge gained during the course
PGP Certificate - IIEC

Meet Your Instructor

Sumit Pareek, Chairman - Indian Institute of e-commerce Partner - Amazon India, Ex-Alibaba Global Executive, Director - INTTCO (Singapore) Pte. Ltd.

Sumit Pareek is the Co-founder & Chairman of the Indian Institute of Ecommerce an E-Commerce business Incubator for Foreign startups and E-Commerce companies who want to access the Indian market or want to source products from India and sell globally via retail E-Commerce

He is a business mentor for e-commerce sellers to help them grow their sales in local and global e-commerce marketplaces through his instructor-led live business mentorship sessions.

Sumit has 15 years of rich experience in e-commerce industry has worked with over a hundred plus e-commerce sellers and has collectively generated $3 billion worth of revenue, Mr.Sumit’s experience in entrepreneurship and economic development has gained him numerous awards including ‘Young Entrepreneurship Award in 2013” by Rajasthan state government.



Master's in Influencer Marketing

Program suitable for working professinals, job-seekers, entrepreneurs and everyone who want to join e-commerce industry.

Digital Degree®

Master's in Influencer Marketing

Monthly EMI
Full Price
₹1.2 Lacs

Self-paced Program

  • Licence for 1 user (Lifetime Access)
  • Master's in Influencer Marketing
  • x Certificate - IIEC

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