Key Highlights


  • Introduction to Social Influencer Marketing
  • What is Influencer Marketing?
  • How to Use Influencer Marketing
  • Developing your Campaign

Master's in Influencer Marketing
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What You Will Learn


This industry certification will teach users how to develop an influencer marketing strategy, design a campaign, manage and analyze an influencer marketing campaign.
  • Introduction
    Introduction to Influencer Marketing
  • What is Influencer Marketing?
    Chapter Overview
    Definition of Influencer Marketing
    History of Influencer Marketing
    Influencer Marketing Today
  • How to Use Influencer Marketingiv>
    Chapter Overview
    How Influencer Marketing is used in the Marketing Funnel
    Understanding the Influencer, Social Channels and Content Types
  • Developing your Campaign
    Chapter Overview
    Steps to Develop your Campaign
  • Getting Your Campaign off the Ground
    Chapter Overview
    Finding Influencers
    Evaluating Influencers
  • Executing Your Campaign
    Chapter Overview
    Approaching Influencers & Building Relationships
    Contracts, Disclosure & Ethics
    Briefing Influencers
  • Measuring your Campaign
    Chapter Overview
    Measuring Success
  • Certification Exam
    Exam

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Certification

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Industry Recognized Certification from IIEC®


  • By the end of this program, you will be awarded a Certificate of Completion which will serve as a testament to your knowledge gained during the course
PGP Certificate - IIEC

Meet Your Instructor


Sumit Pareek, Chairman - Indian Institute of e-commerce Partner - Amazon India, Ex-Alibaba Global Executive, Director - INTTCO (Singapore) Pte. Ltd.

Sumit Pareek is the Co-founder & Chairman of the Indian Institute of Ecommerce an E-Commerce business Incubator for Foreign startups and E-Commerce companies who want to access the Indian market or want to source products from India and sell globally via retail E-Commerce

He is a business mentor for e-commerce sellers to help them grow their sales in local and global e-commerce marketplaces through his instructor-led live business mentorship sessions.

Sumit has 15 years of rich experience in e-commerce industry has worked with over a hundred plus e-commerce sellers and has collectively generated $3 billion worth of revenue, Mr.Sumit’s experience in entrepreneurship and economic development has gained him numerous awards including ‘Young Entrepreneurship Award in 2013” by Rajasthan state government.

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Pricing

Master's in Influencer Marketing

Program suitable for working professinals, job-seekers, entrepreneurs and everyone who want to join e-commerce industry.

Online
Digital Degree®

Master's in Influencer Marketing

Monthly EMI
₹10,000
Full Price
₹1.2 Lacs

Self-paced Program

  • Licence for 1 user (Lifetime Access)
  • Master's in Influencer Marketing
  • x Certificate - IIEC

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