Key Highlights

  • Learn Basic to Advanced skills for Search Engine Optimization
  • Attract organic traffic to the website, boosting visibility and new customer
  • Understand how Search Engines Work
  • Learn multiple research methods for effective data collection
  • Apply research concepts to market your website successfully
  • Employ Best Practices and techniques to promote search engine rankings of your website
  • Learn how to manage your website and troubleshoot problems
  • SEO best practices, and tips and tricks on link building
  • Effectively measure the success of your website and increase your skillset with Analytics

IIEC® Certified SEO Professional
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What You Will Learn

In this module, IIEC will teach you E-Commerce Cashflow Management, Power of Affiliates, Selling Information, Payment Gateways, Shopping Cart Solutions, inventory Management, Logistics.
  • What is Search Engine Optimization
    Introduction - Search Engine Optimisation for E Commerce
    Definition of SEO
    Overview of SEO
    White hat VS Black hat SEO
    On-page and Off-page SEO Strategies
    Contents for On-page SEO
    HTML for On-page SEO
    Architecture for On-page SEO
    What is Off-page SEO
    Trust and Off-page SEO
    Personal Profiles and Off-page SEO
    Social Media links for Off-page SEO
    Summary of this Chapter
    Introduction to Search Engine Optimisation
    Knowing What Helps a Site Rank
    Avoiding Penalties
    Setting Up Your Toolbox
    Creating your SEO Worksheet
    Thinking Like Your Visitors
    Understanding the Long Tail
    Finding the Right tools
  • Case Study
    Case Study
  • Certification Exam



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Industry Recognized Certification from IIEC®

  • By the end of this program, you will be awarded a Certificate of Completion which will serve as a testament to your knowledge gained during the course
PGP Certificate - IIEC

Meet Your Instructor

Sumit Pareek, Chairman - Indian Institute of e-commerce Partner - Amazon India, Ex-Alibaba Global Executive, Director - INTTCO (Singapore) Pte. Ltd.

Sumit Pareek is the Co-founder & Chairman of the Indian Institute of Ecommerce an E-Commerce business Incubator for Foreign startups and E-Commerce companies who want to access the Indian market or want to source products from India and sell globally via retail E-Commerce

He is a business mentor for e-commerce sellers to help them grow their sales in local and global e-commerce marketplaces through his instructor-led live business mentorship sessions.

Sumit has 15 years of rich experience in e-commerce industry has worked with over a hundred plus e-commerce sellers and has collectively generated $3 billion worth of revenue, Mr.Sumit’s experience in entrepreneurship and economic development has gained him numerous awards including ‘Young Entrepreneurship Award in 2013” by Rajasthan state government.



IIEC® Certified SEO Professional

Program suitable for working professinals, job-seekers, entrepreneurs and everyone who want to join e-commerce industry.

Certification Program

IIEC® Certified SEO Professional

Sale Price
Full Price

Self-paced Program

  • Licence for 1 user (Lifetime Access)
  • IIEC® Certified SEO Professional
  • x Certificate - IIEC

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