Are you looking to build a successful career in fintech and digital business? Do you want to learn the key skills and knowledge areas required to become a successful product owner or manager? Look no further! The Indian Institute of E-Commerce (IIEC) is pleased to announce the launch of its new hybrid program, the Postgraduate Diploma in Digital Products Management.
This comprehensive course is designed for owners and managers of digital products, services, and platforms, as well as leaders in the service, finance, and fintech industries. The course provides a 360-degree overview of the key knowledge areas required to become a successful product owner, covering topics such as product and service management, market analysis, customer development, vision and roadmap, and business and P&L analysis.
The course covers practical examples and cases from digital businesses and retail banking, including mortgage and consumer lending. The course also includes interactive parts and a capstone project to apply the learned knowledge.
Whether you are a newbie or an experienced professional, this course is suitable for anyone who wants to build a career in fintech and digital business. The course requires no special requirements and can be accessed online or on-campus at the Indian Institute of E-Commerce.
Here’s a detailed breakdown of what you’ll learn in this course:
I. Role and Mission of a Product & Service Owner
Product owner role examples from retail banking and digital business
Product manager VS Product owner roles
Product owner mission
Forces impacting Product owner’s roles
Defining the vision
Managing the product backlog
Prioritizing needs
Overseeing development stages
Anticipating client needs
Acting as primary liaison
Evaluating product progress at each iteration
II. Product / Service Management
Introduction to Market Analysis
Introduction to Customer Development
Competitive Analysis
MVP, Сoncierge / Wizard of OZ approaches usage
Purposes of Market Analysis and Custdev at digital business
Role of Market and Clients Analyst
Role of market analysis and Custdev at product development
Introduction to Basic Market and Clients Feedback Analysis Tools
Digital Channels building
Practical Examples from Digital Business
Examples from Consumer Lending, Mortgage and other product-lines of Retail Business
Examples from leading worldwide banks
III. Business and PnL Analysis
Introduction to Business Analysis
Profit and Loss Analysis
Market Analysis
Customer Development
IV. Market Analysis & Customer Development
Vision and Roadmap
Interactive Part & Capstone (Optional)
In addition to the above, the course covers linked topics such as business fundamentals, marketing fundamentals, agile, SCRUM, project management, marketing & business strategy, online and digital business, leadership, digital transformations/strategy, strategic planning & execution, stakeholder communication, solution ideation & implementation, continuous process improvement, budget & resource management, technical leadership & development, regulatory compliance, and business process development.
Upon completion of the course, you’ll receive a certificate of completion that you can use to enhance your resume, show proof of expertise, or extra-curricular training. Plus, the course comes with unlimited instructor support, and with paid purchase, you receive lifetime access, any future revisions or additional lectures free of charge.
Enroll now in the Postgraduate Diploma in Digital Products Management and take the first step towards building a successful career in fintech and digital business!
