Beginner’s Guide for Starting an Online Clothing Boutique

What you’ll learn

In this course, you will learn the fundamentals of setting up a successful online clothing boutique. You will discover how to create a Pinterest mood board to market to your target clients, learn basic business fundamentals and legal steps for a startup, and gain insights into branding secrets to set your company apart on social media. You will also learn where to buy wholesale inventory, how to stay organized in the process, and different types of product photography and supplies needed. Additionally, you will receive an overview of selling platforms and shipping supplies needed to begin an online store, and learn how to calculate basic profit margin to determine your return on investment (ROI).

Requirements

To enroll in this course, you just need a desire to start a successful online boutique. No prior knowledge of online business is necessary.

Description

If you have been considering selling online but feel overwhelmed by the business startup process, unsure about branding your boutique, and confused about product photography and shipping, this course is for you. You will learn the beginning stages of how to form a business with your ideal client in mind, including tools to write a strong business plan with yearly goals. You will also receive exclusive worksheets, such as a business plan template, how to create a Pinterest mood board, a checklist for establishing a business name, branding worksheet, and market checklist.

This is more than just an online course. It is a guide to help you build an online business with a strong foundation.

The course includes six sections:

  • Section 1: Intro and Pinterest Mood Board – learn how to create a Pinterest mood board and attract your ideal client.
  • Section 2: Business Name, Business Plan, Business Structure, License, Bank Account, Address – learn basic business fundamentals and legal steps to form a business at the county, state, and federal level. A business plan template will be included to help you begin your online business with a strong and organized foundation.
  • Section 3: Branding Your Boutique – learn how to brand your online clothing boutique for success by discovering logos, typography, and brand colors.
  • Section 4: Buying Wholesale – learn where and how to buy clothing wholesale inventory for an online clothing boutique.
  • Section 5: Online Selling – learn about different online selling platforms, product photography, shipping process, and supplies.
  • Section 6: Wrap up and Conclusion – you are ready to open your own online boutique!

Who this course is for

This course is ideal for beginners who desire to learn about the startup stages of an online boutique. It is also for individuals who wish to begin a new business or considering a new career in selling online. Additionally, owners of online boutiques who are wishing to learn about writing a business plan and improving their online presence can benefit from this course.

Certified E-commerce Professional