What You’ll Learn:
In this comprehensive course, you’ll learn how to utilize Amazon PPC to improve your business and sell more products. You’ll gain a solid understanding of what Amazon PPC is and how it can benefit your business. Plus, you’ll learn how to rank #1 in Amazon search and optimize your Sponsored Product Ads, Sponsored Brand Ads, and Sponsored Display Ads, whether you’re a beginner or an advanced user.
Amazon Ads Language:
Get familiar with the Amazon ads language, including acronym and metric explanations, such as PPC, CPC, ACoS, Bid+, and many more. You’ll also learn professional, proven PPC methods that actually work.
Optimizing Ad Campaigns:
You’ll learn how to optimize your ad campaigns with 4 straightforward techniques and how setting goals can help bring structure to your campaigns. Discover powerful keywords for the best campaign results and proven methods for reducing your ACOS while increasing reviews, keyword ranking, and sales.
Understanding Reports and Data:
Understand the reports and data that are available for you, so you can make data-based decision-making. Learn how to do keyword research that increases your chances of clicks while lowering costs. Plus, understand how best to target your ideal customers through keyword targeting, product targeting, and audience targeting.
By the end of this course, you’ll be equipped with the knowledge and skills necessary to master Amazon PPC and improve your business’s performance on Amazon. So, enroll now and take the first step towards success!
Requirements
No experience needed. Amazon Ads account preferable, but not required.
Description
Are you looking to familiarize yourself with Amazon Pay-Per-Click (PPC)? Do you want to learn how to lower advertising costs while increasing product sales? Look no further than Amazon PPC: A Beginner’s Comprehensive Guide by Sumit Pareek, an E-Commerce & Digital Marketing startup mentor & investor at Indian Institute of E-Commerce.
This comprehensive 2-hour course is designed for beginners who want to gain a thorough understanding of how to effectively use Amazon PPC to drive sales and grow their business. Throughout the course, you will learn about the different types of Amazon PPC campaigns available and the key terms and metrics associated with them.
The course covers strategies for setting and achieving advertising goals, targeting techniques, keyword research and selection, and bidding strategies. Additionally, you will learn how to place bids, manage daily budgets, optimize campaigns, and read and interpret data from reports.
This course is packed with valuable information and practical tips on how to use Amazon’s advertising platform to its full potential. By the end of the course, you will have a solid understanding of Amazon PPC and the skills to create and manage effective PPC campaigns on the platform, giving you the knowledge to succeed in Amazon marketing.
When you sign up for the course, you will receive the opportunity to get direct access to Sumit Pareek in which he will reply to any question you may have within 24 hours.
What you’ll learn
- Understand what Amazon PPC is and how it can help your business.
- Sell more products on Amazon by ranking #1 in Amazon search.
- A comprehensive guide for optimizing your Sponsored Product Ads, Sponsored Brand Ads, and Sponsored Display Ads for both beginners and advanced users.
- Get a grasp of the Amazon ads language, with acronym and metric explanations. Learn about PPC, CPC, ACoS, Bid+, and many more.
- Utilize professional proven PPC methods that actually work.
- Learn how to optimize your ad campaigns with 4 straightforward techniques.
- Learn how setting goals can help bring structure to your campaigns.
- Research and discover powerful keywords for the best campaign results
- Proven methods for reducing your ACOS and increasing reviews, keyword ranking, and sales.
- Understand the reports and data that is available for you, so you can make data based decision making.
- We guide you through how to do keyword research that increase your chances of clicks while lowering costs.
- Understand how best to target your ideal customers through keyword targeting, product targeting and audience targeting.
Who this course is for
Beginners looking to learn about Amazon PPC. If you want to succeed in the competitive world of e-commerce, this course is perfect for you! Dropshipping, digital marketing training, and digital marketing course are just a few of the topics that this course covers. You will learn the skills you need to succeed in Amazon marketing.